Books in the so-called self-help genre feature prominently on bestseller lists, reflecting an international trend, says Batya Green, marketing manager at Exclusive Books, which is featuring a a Mind-Body-Spirit festival from August 19 to 31. Ingrid Shevlin highlights some of the biggest names, their books and some of the terms they use.
THE GURUS
Stephen R Covey
The principles Stephen R Covey espouses in his book The Seven Habits of Highly Effective People are so powerful they are not only used in business, but as a philosophy. His is a holistic, integrated principle-centred approach to solving problems. Open your minds, he says, to permanent things like values, family and relationships.
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Edward de Bono
Hailed as the new Aristotle, Edward de Bono teaches people how to think. He developed the concept and tools of lateral thinking. Skilled in computer intelligence, a medical doctor and psychologist, he demystifies creativity. His message: "If you don't design the future, someone will design it for you."
Dr Phil McGraw
McGraw is known to millions as Oprah's expert on human behaviour - for good reason. He is able to draw on 25 years experience in psychology to offer a "tell-it-like-it-is" message about life and relationships. Oprah describes him as a "walking-talking-in-your-face-reality-check" ... so what's left to say?
Iyanla Vanzant
This Brooklyn-born black American has overcome impossible odds to make a name for herself as a writer and inspirational speaker. Her mother died at two, she was raped at nine, was pregnant in her teens and was in an abusive marriage. She was working as a public defender when she walked into her office and found herself in darkness. When her secretary assured her that the lights were on, she realised she was having a life-altering experience.
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