Looking back on Pick n Pay’s 50 years

Photo: Simphiwe Mbokazi

Photo: Simphiwe Mbokazi

Published Apr 19, 2017

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2017 is

an important anniversary for Pick n Pay.  It was 50 years ago this year

that my father bought three small stores in Cape Town, and began to pursue his

dream.

That

dream was to build a new kind of retail business.  One which made the

customer the most important person in the relationship.  To achieve it, he

had to fight.  He had to fight high prices, and the entrenched

relationships which maintained those high prices.  He had to fight for all

his staff to be treated equally, so that they could work as a united team to

give customers the best service of any retailer in South Africa.  He had

to fight entrenched attitudes in government and society.  He had to fight for

change, and came to play a key role in the defining change which plotted the

course to the modern South Africa.

Raymond

Ackerman’s partnership with South African customers and South African society

enabled Pick n Pay to become South Africa’s best-loved food retailer.  He

has retained that passion to this day.  

My

father was constantly supported from the beginning by my mother Wendy.  I

am delighted to say that both my mother and father are with us today.  I

would like us to acknowledge our debt to their vision, tireless dedication and

extraordinary contribution. 

Over the

past seven years, my role as chairman has been to achieve Pick n Pay’s

turnaround by returning the company to its roots as a consumer champion.

The path

over this period has not always been easy but our direction has been

clear.  We are now a more centralised business, a more efficient business,

with better service and more innovation.

We have

picked up pace and have pursued a clear plan under Richard Brasher’s leadership

over the past four years.   This is demonstrated in the Result

today. 

I want

to thank everyone in Pick n Pay for their contribution to achieving this result.

We have

improved our offer, modernised our stores, centralised our supply chain, and

controlled our costs, delivering consistently better returns for shareholders

as well as a better shopping trip for customers. 

This

turnaround is being delivered against an increasingly challenging

backdrop.  Customers at all levels are struggling in the face of high

inflation, rising unemployment, and low income growth.

Political

disruption has made the situation even more difficult, creating even further

uncertainty at a time when our economy is under considerable strain and

unemployment remains stubbornly high. We are really concerned about the impact

the recent downgrades may have on inflation. This, with any interest rate

increase, would directly affect consumers already struggling to balance

household budgets with little if any room to manoeuvre.

Despite

an anti-business rhetoric, companies like Pick n Pay are doing everything we

can to support consumers and sustain South Africa.  We have invested over

R5 billion in new and refurbished stores over the past four years.  We

have created over 10 000 new jobs. This last year alone, we have paid R470 million

in company tax, collected R770 million in VAT and paid R810 million in

employee-related taxes. This is a considerable contribution to the fiscus.

In

difficult times, it is important that business as a whole takes responsibility

by setting out what it believes is in the interests of the South African

economy.  Not in pursuit of narrow advantage for the companies

concerned.  But in the interests of achieving sustainable growth from

which all will benefit – by delivering more investment and more jobs, greater

stability in prices, higher spending on health, education and other priorities.

As the

chairman of a company which has always welcomed every South African and which

has always fought for every person in society, nothing is more abhorrent that

the claim that businesses like ours represent only a narrow interest in

society. 

It is

actions rather than words which will defeat the voices of divisiveness. 

So business must redouble its work in partnership with stakeholders – including

government – to achieve the societal goals we are seeking. 

That is

why as well as chairing Pick n Pay, I am proud to serve as co-chair of the

Consumer Goods Council of South Africa. The CGC’s members between us contribute

about R500 billion to annual GDP – or over 18 percent of the total. The

industry employs more than 2.9 million people, or about 23 percent of total

employment in our economy. The sector is ready and willing to partner with

government to drive economic growth. This can only be achieved in an

environment of mutual trust, respect and transparency. We are also working hard

in areas such as public health, responsible advertising, crime prevention,

reducing waste and improving consumer protection.  Combined with my role

as co-chair of the global Consumer Goods Forum, I am determined that South

African business should make its contribution to progress at home and

internationally.  

In

difficult times, Pick n Pay can do no better than draw on the strong roots

which my father laid down for our company half a century ago. 

His

determination to put customers at the heart of our business.  His

determination to fight high prices and bring South African consumers the best

prices and best service of any retailer in the country. 

Globally,

the retail industry is trending towards a lower cost and more efficient

operating environment to enable more value for customers and more investment in

communities. At a time when struggling consumers are demanding

consistently lower prices and better value, there can be no better or more

important goal for our company and for society. 

I am

excited by the progress we are making and by our determination to do more,

which Richard will say more about in his presentation.

Our plan

is entirely consistent with the founding values of our company. 

Read also:  Pick n Pay cuts prices of 1 300 food items

Consumer

sovereignty demands that we help customers more in tough times.  We

have sought to do so over the past seven years and are now accelerating our

plan. 

By

becoming more efficient we create the headroom to lower our prices,

deliver better value and help the communities we serve.  We have become

more efficient.  But there is more to do and I am excited by our

plans. 

At the

heart of our company is the maxim that doing good is good business. 

There is no more important time for us to demonstrate this. 

In its

50th year, Pick n Pay is in good heart and has strong energy

for the future.  The customer is our cause and we are setting about it

with determination. 

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