Ooba: Significant increase in bond applications

Published Jul 8, 2011

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Ooba, a leading bond originator, recorded a massive growth in bond applications and a significant increase in approved bonds in the last quarter, the company said on Friday.

Ooba's latest statistics revealed that its bond applications for June increased by 51.3 percent compared to the prior year, it said in a statement.

“This increase is on the back of the 47.1 percent year on year increase in applications recorded in May, and the 48.5 percent increase recorded in April.”

Ooba CEO Saul Geffen said ooba had recorded consistent month-on-month increases in home loan applications since the beginning of 2011.

The statistics also revealed that June was a record month for the value of approved home loans, which was the highest value ooba had recorded since June 2008, over three years ago.

However, June's volumes were only 25 percent of the approved loans recorded at the peak of the market in May 2007.

“March was a record month for ooba in approved home loans. We exceeded March's value in May, and we are now a further 12.4

percent up on May in June,” Geffen said.

There has been consistent positive monthly growth in approved bonds recorded since January 2010.

“We have experienced a growth of 51.9 percent in the value of approved home loans in the last quarter in comparison to same period in 2010.”

Geffen attributed the rise in applications and home loans approved to the company's increased market share, as well as organic growth from the improved property market and lending conditions.

“Over the past year we have focused on growing our national sales force, which has improved our market penetration and customer acquisition.”

The improved property market conditions were a direct result of the low interest rate environment that South Africa was currently experiencing.

“The reduction in interest rates of 650 basis points since 2008

has improved affordability and reduced the cost of servicing a bond significantly.

“The record low interest rates, coupled with subdued property price inflation, increased bank approval rates, and lower deposit requirements, has resulted in an influx of applications by potential homeowners.

“The volume of applications received for the last quarter increased by 48.9 percent compared to the same period in 2010.

“One must also take into account that the volume of applications received during April to June of 2010 was already up by 24.6% on 2009,” he said.

The major lenders had also consistently continued to relax their lending criteria, which had positively impacted on the effective approval rate.

“The effective approval rate has increased to 63.4 percent in May 2011, up from the lowest effective approval rate of 55.6

percent recorded in May 2010.

“However, the effective approval rate is still well below ooba's highest effective approval rate of 81.26 percent, which was recorded in May 2007,” Geffen said. - Sapa

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