Copenhagen - Danish toy company Lego on Thursday reported a 13-per-cent rise in net sales for the first half of 2013, citing strong sales in Asia.
The net profit for the six-month period was 2.38 billion kroner (421 million dollars), the family-owned group said.
This compared to net profit of 2 billion kroner for the corresponding business period in 2012.
Net sales for the period were 10.36 billion kroner, compared to 9.13 billion kroner for the corresponding six-month period in 2012.
Chief executive Jorgen Vig Knudstorp said it was “a very satisfactory result” against the backdrop of a “slow start to the year in the largest and most mature markets of North America, Europe and Japan.”
In Asia, it reported a 35-per-cent rise during the six-month period. In Europe the increase was on 8 per cent, while in North America and Latin America sales rose 4 per cent.
The group estimated that it had an almost 9-per-cent share of the global toy market, a slight increase compared to the end of 2012.
Mainstays in the product lineup include the classic plastic building blocks as well as products and tie-ins with Hollywood movies such as Pirates of the Caribbean and Harry Potter.
A new bestseller was a product designed for girls, Lego Friends, the group said. - Sapa-dpa