As part of Nelson Mandela’s call to take action and inspire change, the public have been encouraged to drop off books at any Pick n Pay Hypermarket or store.
Organised by Pick n Pay and the Nelson Mandela Foundation, the Mandela Day Book Drive will donate the books to Mandela’s Foundation’s 94+ School project, an initiative supporting the former president’s 94th birthday by giving hope to at least 94 disadvantaged learners.
Until July 17, Pick n Pay stores will have collection points for people to drop off their books. These will be handed over to the Nelson Mandela Centre of Memory on July 18 – Mandela’s birthday.
“Books open a door to a whole new world. Through reading, children not only improve their grammar and vocabulary, but also learn about people from other parts of the world, improving their understanding of and concern for all people,” said Bronwen Rohland, Pick n Pay’s director of marketing and sustainability.
“It is a privilege for Pick n Pay to be working with the Nelson Mandela Foundation. Tata Mandela has spoken about how reading sustained and kept him and his fellow prisoners up to date with the real world while they were imprisoned on Robben Island.” – Daily News Reporter