With 38 days to go to the general elections, the ANC is dancing to its new Obama-inspired song, the IFP will launch its Shenge cellphone ringtone while the DA's Helen Zille and Joe Seremane flash smiles on billboards.
The major parties have employed different strategies that they hope will convince South Africans to cast votes in their favour.
Among these is COPE's play at moral politics with its presidential candidate Mvume Dandala.
It will launch its election posters that bear the faces of Dandala and its president Mosiuoa Lekota this weekend.
The ID's Patricia de Lille is focusing her campaign on bringing solutions rather than harping on about other parties' failures.
Continues Below ↓
She has opted for the slogan "Be part of the solution" as the ID's election posters proclaim.
The ANC's Obama song, which was unveiled at the party's rally in Mpumalanga last week, implores South Africans to vote ANC in the same manner in which Americans voted for President Barack Obama in the recent US elections.
"NjengoBarack Obama owaleth' ushintsho e-America, votelani i-ANC kube nokuthula e-Africa" (Just as Barack Obama brought change to America, vote ANC so that there will be peace in Africa) - blared the music from the giant speakers as thousands of the ANC's faithful danced and sang along while party president Jacob Zuma - wearing a T-shirt bearing a smiling Nelson Mandela's face - entered the venue.
Though Zuma is no Mandela, let alone Obama, the ruling party is selling his simple background and his affable personality to appeal to the mostly poor majority.
During a visit to a household in Kwaggafontein, Mpumalanga, Zuma refused a chair - borrowed from a neighbour's house - opting to sit on an old crate cushioned with a woollen blanket, as did other members of the Mabena family.
Continues...
|
StumbleUpon
Reddit
Digg
Delicious
Newsvine
Facebook
muti
Twitter
