Celebrating black hair in style

Published Jun 9, 2017

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Kwena Baloyi hair photography series titled "Afrikan Krowns" is celebrating black hair. Picture by Trevor Stuurman. 

For a long time the controversial issue of black women’s hair has been debated on mainstream media. Even though arguments continue as to whether it is correct or not to have relaxed hair and wear weaves and wigs, I am excited to see a shift in the narrative. The internet and social media are at the forefront in driving the story of “my hair, my crown”. I spoke to fashion stylist Kwena Baloyi, whose Instagram photography series of beautiful hairstyles celebrating black hair caught my eye.

Tell us about yourself? My friends and industry peers fondly call me “Kween Kwena”. I’m a vivacious, high-spirited and fun person (or so I’m told). I’m from Moletjie Ga-Makibelo in Limpopo. I’m a professional, on-demand TV, magazine and personal stylist. I’m also a fashion adventurist, who explores different clothes to come up with unique styles. I consider myself a fashion therapist because I help people find their fashion identity. I’m low-key obsessed with hair too.

Tell us about your interest in hair? Like every young woman I have come a long way with my hair. Most of us, as black women, have had a contentious relationship with the kink in our coily hair and it’s been influenced by what society tells us is “acceptable”. I’ve been through that phase where my hair needed to be straight because I thought that was “appropriate”. My natural hair was called “untidy” or was not appreciated by those around me, so I thought it would be better to straighten or shave it. The older I got, the more I appreciated what my hair meant to me and what it represented to me as a woman in a society with so many negative connotations about African people’s hair. Now I wear my hair how I like because it’s an extension of who I am. It expresses my personality more than any item of clothing could.

What inspired your social media hair photo series? Being a stylist affords me the opportunity to travel to different parts of the country and to meet many different characters. Each person I have met has always had an interesting aspect of their hair. Some stand out for being unique, while some simply intrigue me because they choose to be “regular” for the sake of fitting in. Experiencing this variety of people sparked the notion of how people relate to their “crown” - which is what your hair is essentially. You can choose to have it bold and in your face, or like other hairstyles considered “generic” or “normal”. I’ve also been attracted to how different tribes around the continent wear their hair - particularly in West Africa. There is a lot of documentation by history scholars and international artists about black people and their hair. The natives of Ugogo, whose hair traditions are exceptional, are one of a few. There are also the Fante women of Elmina (Edina) in Ghana, who had beautiful thick hair and their hairstyles were always so intricate and crafted to perfection. In fact, my current coiffure hairstyle is inspired by women in West Africa. The hairstyle was later made popular by our beloved mama Miriam Makeba. South Africa also has threading and plaiting techniques that are unique and allow us to express our personalities.

Who is responsible for creating the beautiful hairstyles? My go-to stylist is Ncumisa “Mimi” Duma. She’s a talented hair magician and understands the importance of treating natural hair with care. Can you believe my hair has not seen a hair dryer or endured any artificial heat since I started growing it? It’s the healthiest my natural hair has been in ages!

Does your series have a title? Yes. It’s called “Afrikan Krowns”. We are each Afrikan and each have a Krown. Your Krown is an extension of who you are and an expression of your personality/character. The series looks at how each person chooses to wear their Krown with pride.

Can you tell us what triggered your hair interest? This will sound so clichéd, but do you know the song I am not my hair, by India Arie? It’s always been one of my favourites jams, but it wasn’t until years after I heard it that I began to understand what she was really saying. Often as young girls we sing along to a song without really understanding what its purpose or message is. The way India describes her “hair story” in the first verse is how my hair chronicles kinda went. You start with whatever hair your parents decide you need to have. Then you become a little girl who does certain hairstyles because that’s what the school deems acceptable. From there you become a teenager, get influenced by pop culture and base your hairstyles on what’s “trending”. Then you become an adult and still get peer pressured into doing what your circle finds palatable. Eventually, your hair starts to fall out because you’ve either put way too many chemicals in it or braided it for too long or sewn on too many weaves.

How do you see natural hair empowering women? For me it says you’re slowly, but surely, getting to a point where society’s standards of beauty don’t define who you are. You no longer feel forced to relax your hair or wear a weave just because the expectation to have straight hair weighs you down. You are ready to celebrate your hair and turn it into whichever shape of krown you desire because it’s an extension of who you are, but by no means defines who you are. In many ways, I hope black women feel free to be whoever they choose to be through their krowns.

Any last words? Women need to understand that the type of hair they choose to wear is not linked to who they are or who other people assume them to be. Whether you’re into braids, weave, wigs, fades, cheese kop, dreadlocks, afro, or anything else you find appealing, remember your hair is your krown. No one can dictate what it should look like nor what it should mean to you. What matters is that you love it, nurture it and make the most of it.

* Connect with Kwena on Instagram: @kwenasays

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