Shanina Shaik is the new face of Studio W

Published May 2, 2017

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Before her breakout on the Victoria Secret runway, the Australian beauty first made her mark as runner-up of the British series, Make Me A Supermodel in 2008. The industrious model now lives in her adopted home of New York City with her lovable French bulldog, Chopper. 

Shanina’s mother inspired a passion for fashion and beauty in her from an early age. Like so many girls, her first experience of beauty products came from exploring her mom’s make-up drawers. “When I was 9 years old I would watch Fashion TV late into the evening. I learned everything about fashion from watching that show. I also loved looking at my mother’s lipsticks and spraying all her fragrances.”

The Melbourne model of Lithuanian, Pakistani and Saudi Arabian heritage has been announced as the new face of Studio AW17 winter campaign. They have launched their AW17 collection in a sophisticated yet minimalist range of urban fashion. Luxurious velvet and lace in khaki and burgundy underpin the global traveller theme for the season. This is epitomised by the new face of studio.w, Shanina Shaik. 

International stylist, Margaret Zhang who styled the Studio W shoot in New York describes the Studio W 2017 winter collection as utilitarian, masculine and practical. She’s a big fan of Shanina too. “Shanina and I are good friends, we’ve worked together a lot in Australia and Paris – she’s really great to work with, knows her body, knows clothes, and super professional. A real pleasure to work with.” adds Zhang.

Q&A with supermodel Shania Shaik

Describe your style in 3 words?

Cool, sexy, boho

Who are your style icons?

Rosie Huntington Whitely and Rihanna

Who are your go-to designers?

Zimmerman, Givenchy, Tom Ford and Versace

You spend a lot of time in LA, does your style change depending on which coast you're on?

Yes, it does, LA has a boho, beach style that best fits my personal style.

First fashion memory?

When I was 9 years old I would watch Fashion TV late into the evening. I learned everything about fashion from watching that show.

What would you never wear?

A heel that is extremely uncomfortable and hinders me from walking normally.

Do you have rules on how often you can wear a particular item or repeat an outfit?

Do not wear the same outfit more than once in the same week.

Are you a closet editor or builder?

Closet editor

What have been some of your favourite career moments thus far?

Walking in Victoria's Secret and Chanel shows.

If you weren’t modelling what would you be doing?

I’d like to study child psychology.

Style authority, Studio. W Autumn / Winter range is available online at www.woolworths.co.za or in-store Woolworths nationwide. 

(Adapted from Press Release)

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