Readership

Readership AMPS 2009A
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National readership: 246,000
  Readers 000 Profile %
Community size
Large Urban 204 83%
Small urban/rural 42 17%
Age
16-24 31 13%
25-34 59 24%
35-49 81 33%
50+ 74 30%
Gender
Male 146 59%
Female 100 41%
Race
White 99 40%
Indian 63 26%
Black 76 31%
Coloured 8 3%
Education achieved
Up to High School 37 15%
Matric 105 43%
Tech/University/Other post-matric 104 42%
Household income
Up to R4999 24 10%
R5000-R7999 16 7%
R8000-R10999 37 15%
R11000-R19999 53 22%
R20000-R29999 45 18%
R30000-R39999 31 13%
R40000+ 40 16%
Living Standard Measures
LSM 4-5 6 2%
LSM 6 18 7%
LSM 7 26 11%
LSM 8 38 15%
LSM 9 61 25%
LSM 10 97 39%


 

Durban Readership: 184,000
  Readers 000 Profile %
Age
16-24 24 13%
25-34 48 26%
35-49 53 29%
50+ 59 32%
Gender
Male 108 59%
Female 76 41%
Race
White 71 39%
Indian 49 27%
Black 55 30%
Coloured 8 4%
Education achieved
Up to High School 32 17%
Matric 76 41%
Tech/University/Other post-matric 77 42%
Household income
Up to R4999 19 10%
R5000-R7999 12 7%
R8000-R10999 30 16%
R11000-R19999 40 22%
R20000-R29999 26 14%
R30000-R39999 21 11%
R40000+ 35 19%
Living Standard Measures
LSM 4-5 5 3%
LSM 6 15 8%
LSM 7 21 11%
LSM 8 21 11%
LSM 9 52 28%
LSM 10 70 38%
Newspaper Subscriptions
Bebe1000
I'm a 53 year old woman looking to meet men between the ages of 49 and 57.
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Dollie81
I'm a 33 year old woman looking to meet men between the ages of 25 and 49.
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Gemima
I'm a 38 year old woman looking to meet men between the ages of 40 and 50.
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AgentI
I'm a 39 year old woman looking to meet men between the ages of 35 and 45.
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MistyLady
I'm a 36 year old woman looking to meet men between the ages of 34 and 45.
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Bianx24
I'm a 24 year old woman looking to meet men between the ages of 25 and 30.
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Persephone101
I'm a 31 year old woman looking to meet men between the ages of 25 and 45.
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sexyhair
I'm a 42 year old woman looking to meet men between the ages of 35 and 50.
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Sonskyn83
I'm a 31 year old woman looking to meet men between the ages of 30 and 45.
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dragonfly86
I'm a 28 year old woman looking to meet men between the ages of 28 and 35.
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GypseyTraveller
I'm a 54 year old woman looking to meet men between the ages of 49 and 58.
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JanieL
I'm a 24 year old woman looking to meet men between the ages of 25 and 32.
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luvlie
I'm a 48 year old woman looking to meet men between the ages of 46 and 52.
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Bastet_11
I'm a 43 year old woman looking to meet men between the ages of 45 and 48.
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Lilakii
I'm a 21 year old woman looking to meet men between the ages of 23 and 31.
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Takingtime
I'm a 49 year old woman looking to meet men between the ages of 45 and 58.
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ShanJo
I'm a 35 year old woman looking to meet men between the ages of 30 and 42.
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Bluebell531
I'm a 46 year old woman looking to meet men between the ages of 40 and 60.
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Jobaby10
I'm a 36 year old woman looking to meet men between the ages of 38 and 45.
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pikkewyn_123
I'm a 38 year old woman looking to meet men between the ages of 36 and 40.
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Foreverinhope
I'm a 48 year old woman looking to meet men between the ages of 45 and 56.
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Enkellopende
I'm a 42 year old woman looking to meet men between the ages of 35 and 43.
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Rarefind
I'm a 55 year old woman looking to meet men between the ages of 52 and 63.
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FaiRy9
I'm a 26 year old woman looking to meet men between the ages of 27 and 36.
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HenrietteF
I'm a 32 year old woman looking to meet men between the ages of 30 and 42.
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Judith78
I'm a 36 year old woman looking to meet men between the ages of 38 and 48.
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Rosesandlace
I'm a 49 year old woman looking to meet men between the ages of 49 and 53.
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MizLiz
I'm a 31 year old woman looking to meet men between the ages of 30 and 40.
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Warmsmilewarmheart
I'm a 47 year old woman looking to meet men between the ages of 40 and 55.
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recently40
I'm a 40 year old woman looking to meet men between the ages of 27 and 58.
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Lady_101
I'm a 31 year old woman looking to meet men between the ages of 28 and 38.
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klouise
I'm a 32 year old woman looking to meet men between the ages of 31 and 39.
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khosyx
I'm a 20 year old woman looking to meet men between the ages of 21 and 30.
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Lala8610
I'm a 28 year old woman looking to meet men between the ages of 27 and 32.
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Vuurvliegie1974
I'm a 40 year old woman looking to meet men between the ages of 39 and 47.
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FoXyLaDy444
I'm a 56 year old woman looking to meet men between the ages of 50 and 65.
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Apple_853
I'm a 35 year old woman looking to meet men between the ages of 35 and 45.
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JillieB
I'm a 61 year old woman looking to meet men between the ages of 55 and 70.
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chloeeeee
I'm a 44 year old woman looking to meet men between the ages of 35 and 52.
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SilverLiningM
I'm a 29 year old woman looking to meet men between the ages of 25 and 36.
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Butterfly_effect
I'm a 38 year old woman looking to meet men between the ages of 36 and 48.
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your_wildest_dreams
I'm a 36 year old woman looking to meet men between the ages of 40 and 55.
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Chriz_1985
I'm a 29 year old woman looking to meet men between the ages of 18 and 100.
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WandaLove
I'm a 19 year old woman looking to meet men between the ages of 22 and 26.
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Doeksa
I'm a 33 year old woman looking to meet men between the ages of 33 and 39.
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Moze008
I'm a 57 year old woman looking to meet men between the ages of 55 and 70.
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Caroline_
I'm a 30 year old woman looking to meet men between the ages of 26 and 36.
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PowerPrincess
I'm a 41 year old woman looking to meet men between the ages of 38 and 47.
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BMull08
I'm a 19 year old woman looking to meet men between the ages of 19 and 30.
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RobzMolecule
I'm a 24 year old woman looking to meet men between the ages of 22 and 30.
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AbiApie
I'm a 19 year old woman looking to meet men between the ages of 18 and 20.
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HartjievanHoneydew
I'm a 21 year old woman looking to meet men between the ages of 18 and 100.
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tigerlady28
I'm a 30 year old woman looking to meet men between the ages of 22 and 34.
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Blu
I'm a 28 year old woman looking to meet men between the ages of 27 and 33.
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TuffLove
I'm a 34 year old woman looking to meet men between the ages of 35 and 45.
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Cathwhite
I'm a 29 year old woman looking to meet men between the ages of 25 and 45.
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Blondie_434
I'm a 31 year old woman looking to meet men between the ages of 28 and 43.
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Fire_and_Ice81
I'm a 33 year old woman looking to meet men between the ages of 25 and 45.
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Kay_722
I'm a 29 year old woman looking to meet men between the ages of 30 and 40.
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Bienkie01
I'm a 35 year old woman looking to meet men between the ages of 34 and 48.
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LeilaM
I'm a 40 year old woman looking to meet men between the ages of 40 and 55.
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Jimmyhgirl
I'm a 37 year old woman looking to meet men between the ages of 18 and 100.
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0044MJM
I'm a 49 year old woman looking to meet men between the ages of 48 and 61.
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EMT2014
I'm a 30 year old woman looking to meet men between the ages of 30 and 40.
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Artistixoxo
I'm a 23 year old woman looking to meet men between the ages of 23 and 28.
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Crispy990
I'm a 24 year old woman looking to meet men between the ages of 24 and 35.
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Loubelle
I'm a 50 year old woman looking to meet men between the ages of 35 and 55.
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JayAnne
I'm a 56 year old woman looking to meet men between the ages of 56 and 70.
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Angdt
I'm a 21 year old woman looking to meet men between the ages of 23 and 30.
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optimistic_36
I'm a 37 year old woman looking to meet men between the ages of 32 and 46.
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Leigh1979
I'm a 35 year old woman looking to meet men between the ages of 29 and 40.
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L123
I'm a 33 year old woman looking to meet men between the ages of 32 and 39.
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SalsaHoney
I'm a 34 year old woman looking to meet men between the ages of 30 and 40.
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MissSM
I'm a 31 year old woman looking to meet men between the ages of 29 and 39.
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KW82
I'm a 32 year old woman looking to meet men between the ages of 29 and 40.
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CTBLONDE
I'm a 38 year old woman looking to meet men and women between the ages of 40 and 50.
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Dee37
I'm a 38 year old woman looking to meet men between the ages of 38 and 45.
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JustChat76
I'm a 38 year old woman looking to meet men between the ages of 35 and 45.
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Smileawhile
I'm a 45 year old woman looking to meet men between the ages of 38 and 52.
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MissMoneypenny_13
I'm a 28 year old woman looking to meet men between the ages of 30 and 42.
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Bassinchic
I'm a 28 year old woman looking to meet men and women between the ages of 25 and 35.
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liefie231
I'm a 35 year old woman looking to meet men between the ages of 28 and 40.
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sweets1987
I'm a 27 year old woman looking to meet men between the ages of 32 and 42.
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Liefieling86
I'm a 28 year old woman looking to meet men between the ages of 29 and 32.
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Jenny84
I'm a 30 year old woman looking to meet men between the ages of 33 and 40.
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Plattelandsenooi3
I'm a 32 year old woman looking to meet men between the ages of 33 and 45.
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Mickey101
I'm a 25 year old woman looking to meet men between the ages of 25 and 30.
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sonskyn27
I'm a 56 year old woman looking to meet men between the ages of 45 and 55.
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LimitlessSoul
I'm a 45 year old woman looking to meet men between the ages of 40 and 50.
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JULIET_001
I'm a 51 year old woman looking to meet men between the ages of 49 and 63.
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Hopeful_dreamer
I'm a 37 year old woman looking to meet men between the ages of 33 and 45.
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Teleporter1612
I'm a 48 year old woman looking to meet men between the ages of 43 and 100.
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MTBGirl_11
I'm a 42 year old woman looking to meet men between the ages of 40 and 50.
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BlondeBerry
I'm a 33 year old woman looking to meet men between the ages of 29 and 40.
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ContagiousLaughter
I'm a 41 year old woman looking to meet men between the ages of 36 and 44.
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Smurfette
I'm a 36 year old woman looking to meet men between the ages of 25 and 45.
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Okidoki_63
I'm a 51 year old woman looking to meet men between the ages of 45 and 60.
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sexilexi17
I'm a 19 year old woman looking to meet men between the ages of 20 and 25.
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Mo1979
I'm a 35 year old woman looking to meet men between the ages of 29 and 43.
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nirina
I'm a 37 year old woman looking to meet men between the ages of 35 and 50.
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TripleJ94
I'm a 20 year old man looking to meet men and women between the ages of 18 and 30.
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tommy351
I'm a 61 year old man looking to meet women between the ages of 48 and 59.
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CL4ptp
I'm a 28 year old man looking to meet women between the ages of 22 and 28.
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Lonomor
I'm a 46 year old man looking to meet women between the ages of 25 and 35.
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OohCharles
I'm a 53 year old man looking to meet women between the ages of 25 and 45.
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cknneth111
I'm a 46 year old man looking to meet women between the ages of 41 and 70.
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Ryno_56
I'm a 26 year old man looking to meet women between the ages of 18 and 34.
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TLS11
I'm a 53 year old man looking to meet women between the ages of 40 and 57.
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Denali
I'm a 45 year old man looking to meet women between the ages of 25 and 40.
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Natural123
I'm a 52 year old man looking to meet women between the ages of 35 and 45.
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HappyEnding
I'm a 49 year old man looking to meet women between the ages of 36 and 45.
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Gambino_Family
I'm a 59 year old man looking to meet women between the ages of 42 and 70.
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pinsnow
I'm a 55 year old man looking to meet women between the ages of 45 and 65.
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versl_550
I'm a 55 year old man looking to meet women between the ages of 45 and 60.
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jacuwig
I'm a 25 year old man looking to meet women between the ages of 20 and 25.
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sunset22
I'm a 50 year old man looking to meet women between the ages of 40 and 57.
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charl1906
I'm a 57 year old man looking to meet women between the ages of 49 and 53.
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BobTheExtremeBuilder
I'm a 47 year old man looking to meet women between the ages of 25 and 47.
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EensameWewenaar
I'm a 52 year old man looking to meet women between the ages of 45 and 50.
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brightday111
I'm a 55 year old man looking to meet women between the ages of 48 and 59.
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TheRealMrRight
I'm a 43 year old man looking to meet women between the ages of 28 and 42.
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umustbsomewhere
I'm a 61 year old man looking to meet women between the ages of 45 and 55.
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Fitwithhealth
I'm a 72 year old man looking to meet women between the ages of 48 and 65.
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DJStarglance
I'm a 52 year old man looking to meet women between the ages of 18 and 100.
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Jericho2010
I'm a 41 year old man looking to meet women between the ages of 25 and 49.
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Suidwester27
I'm a 53 year old man looking to meet women between the ages of 35 and 50.
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LovingSerenity
I'm a 38 year old man looking to meet women between the ages of 24 and 45.
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JPretoria
I'm a 38 year old man looking to meet women between the ages of 28 and 40.
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Dazz7605
I'm a 38 year old man looking to meet women between the ages of 25 and 44.
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breeze001
I'm a 49 year old man looking to meet women between the ages of 40 and 55.
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IrishBoy11
I'm a 45 year old man looking to meet women between the ages of 27 and 40.
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captainkid
I'm a 55 year old man looking to meet women between the ages of 47 and 56.
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Stand64
I'm a 50 year old man looking to meet women between the ages of 36 and 55.
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gentlebutcrazy
I'm a 58 year old man looking to meet women between the ages of 35 and 55.
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daniel101
I'm a 44 year old man looking to meet women between the ages of 32 and 38.
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DaveB_791
I'm a 49 year old man looking to meet women between the ages of 35 and 45.
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ekke_706
I'm a 50 year old man looking to meet women between the ages of 40 and 55.
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gavinzn
I'm a 57 year old man looking to meet women between the ages of 50 and 57.
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MLACOME0147
I'm a 55 year old man looking to meet women between the ages of 49 and 79.
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Smartboy_102
I'm a 60 year old man looking to meet women between the ages of 47 and 57.
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Tall_fun
I'm a 45 year old man looking to meet women between the ages of 30 and 45.
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TallDreamer
I'm a 37 year old man looking to meet women between the ages of 28 and 38.
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LiveLifeAlways
I'm a 43 year old man looking to meet women between the ages of 33 and 41.
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dinnerfortwo
I'm a 54 year old man looking to meet women between the ages of 40 and 50.
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BossMorne
I'm a 43 year old man looking to meet women between the ages of 25 and 45.
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DutchDelight_
I'm a 45 year old man looking to meet women between the ages of 30 and 46.
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henisright
I'm a 50 year old man looking to meet women between the ages of 37 and 53.
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goldenhat
I'm a 52 year old man looking to meet women between the ages of 36 and 66.
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Jurgy62
I'm a 52 year old man looking to meet women between the ages of 37 and 55.
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lvebird53
I'm a 54 year old man looking to meet women between the ages of 50 and 65.
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Propriety
I'm a 56 year old man looking to meet women between the ages of 35 and 45.
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Andy_Leo
I'm a 46 year old man looking to meet women between the ages of 25 and 45.
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Ons2alleen
I'm a 30 year old man looking to meet women between the ages of 24 and 29.
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Bruce_308
I'm a 47 year old man looking to meet women between the ages of 41 and 70.
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TheDuke_99
I'm a 36 year old man looking to meet women between the ages of 28 and 42.
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cornrlius205
I'm a 46 year old man looking to meet women between the ages of 25 and 50.
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koolstoof55
I'm a 59 year old man looking to meet women between the ages of 45 and 63.
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pieterl
I'm a 59 year old man looking to meet women between the ages of 45 and 62.
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Officer_Gentleman
I'm a 46 year old man looking to meet women between the ages of 35 and 48.
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VirgoMan1970
I'm a 44 year old man looking to meet women between the ages of 30 and 50.
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Coolfun
I'm a 52 year old man looking to meet men between the ages of 35 and 55.
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IanT
I'm a 48 year old man looking to meet women between the ages of 40 and 48.
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wiedahunk
I'm a 57 year old man looking to meet women between the ages of 50 and 70.
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JustCallMeBwana
I'm a 47 year old man looking to meet women between the ages of 25 and 49.
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George5911
I'm a 55 year old man looking to meet women between the ages of 36 and 50.
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philip_unplugged514
I'm a 62 year old man looking to meet women between the ages of 50 and 68.
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cloudhopper
I'm a 56 year old man looking to meet women between the ages of 45 and 55.
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contour
I'm a 43 year old man looking to meet women between the ages of 34 and 39.
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SingleNSearching60
I'm a 60 year old man looking to meet women between the ages of 55 and 70.
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Fred58
I'm a 56 year old man looking to meet women between the ages of 18 and 100.
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ScottRanger1987
I'm a 27 year old man looking to meet women between the ages of 18 and 30.
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Firefox_771
I'm a 63 year old man looking to meet women between the ages of 42 and 56.
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Kitchenslave
I'm a 52 year old man looking to meet women between the ages of 35 and 50.
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plodof
I'm a 58 year old man looking to meet women between the ages of 35 and 55.
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6s6s6s
I'm a 43 year old man looking to meet women between the ages of 25 and 45.
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cccdovy
I'm a 56 year old man looking to meet women between the ages of 48 and 56.
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kannieworrynie
I'm a 56 year old man looking to meet women between the ages of 45 and 55.
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Ironstein06
I'm a 36 year old man looking to meet women between the ages of 25 and 37.
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matiekat
I'm a 66 year old man looking to meet women between the ages of 50 and 68.
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Guardian_24
I'm a 41 year old man looking to meet women between the ages of 37 and 43.
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naughty_sporty
I'm a 41 year old man looking to meet women between the ages of 35 and 45.
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ClassicRocker
I'm a 52 year old man looking to meet women between the ages of 42 and 52.
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karooboertjie15
I'm a 40 year old man looking to meet women between the ages of 25 and 40.
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stumpjumper
I'm a 54 year old man looking to meet women between the ages of 40 and 50.
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BENTLEY292
I'm a 45 year old man looking to meet men between the ages of 45 and 55.
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FamilyMan72
I'm a 42 year old man looking to meet women between the ages of 30 and 43.
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Rebelinbluejeans
I'm a 62 year old man looking to meet women between the ages of 40 and 62.
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Kiwiana
I'm a 39 year old man looking to meet women between the ages of 25 and 39.
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Lastgreatwhite
I'm a 56 year old man looking to meet women between the ages of 40 and 50.
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Banker009
I'm a 56 year old man looking to meet women between the ages of 34 and 46.
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rjscm
I'm a 48 year old man looking to meet women between the ages of 30 and 45.
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Natureboykie
I'm a 60 year old man looking to meet women between the ages of 43 and 64.
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KTM1190A
I'm a 59 year old man looking to meet women between the ages of 50 and 58.
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Dn212
I'm a 51 year old man looking to meet women between the ages of 45 and 60.
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richy10
I'm a 57 year old man looking to meet women between the ages of 49 and 70.
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Alachison
I'm a 46 year old man looking to meet women between the ages of 30 and 45.
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freddic1
I'm a 52 year old man looking to meet women between the ages of 47 and 55.
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5star
I'm a 57 year old man looking to meet women between the ages of 40 and 55.
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Agent_K1
I'm a 46 year old man looking to meet women between the ages of 38 and 40.
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CDolf
I'm a 30 year old man looking to meet women between the ages of 25 and 33.
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