Johannesburg - Want a pink Audi? No problem. The Fellowship of the Four Rings has just launched Audi exclusive in South Africa - a programme that enables customers to preen and personalise their perfect vehicle.
This includes a choice of more than 170 exclusive shades including matte finishes - but if you want your very own colour (including pink) Audi can mix it up for you. You can either choose a pre-configured package or let your imagination run riot and mix ‘n match your own wheel designs, colours and interior trims.
Audi calls it a “Vorsprung approach to customisation” and says it now offers the highest levels of customisation in the South African premium-vehicle market.
New to the range is the Beaufort aluminium/wood trim, which combines black wood with aluminium to create an exclusive interior look and feel. For the larger models, a range of posh finishes is available for the headliner and dashboard, while high-end items for the A8 flagship include a cooler box, folding tray table and gimbal-mounted reading lights in the rear.
Audi exlusive covers all model ranges from the Audi A1 hatch to the R8 mid-engined sportscar, and the four pre-set packages include:
Audi exclusive Black
Focusing on exterior cosmetics, it’s the most-effective option and includes the “Black” styling package with items such as a black grille, black high-gloss window surrounds and a choice of alloy rims. It’s available on the Audi A1, A3, A4, A5 and Q5 models.
Audi exclusive Line
The mid-level offer adds interior enhancements such as special leather upholstery in a choice of colours, with contrast seams and stitching, as well as door sill trims with the Audi logo. It’s available on the Audi A4, A5 and Q5.
Audi exclusive Open
A package especially for the cabriolet versions of the Audi A5, S5, RS 5 and R8 Spyder, Open offers unrestricted colour choice for the interior, and selected shades to sections of the seats in leather to create a unique look.
Audi exclusive Bespoke
This package gives customers free reign with a vast palette of colours and designs, including a choice of Fine Nappa or Valcona leather.
It includes Audi exclusive door panel badges with special seatbelts, carpets, controls, inlays and roof lining, and and is available for the Audi A6, S6, A7, S7, A8, S8, RS and R models.
Audi exclusive can be ordered at any Audi dealer in South Africa. And yes, you really can order your Audi in pink, as a sheik’s daughter did with her A8. Audi will keep a litre of your custom paint colour in storage in case the body needs to be repaired. - Star Motoring