Tread carefully if you tattoo tyres

Comment on this story
Copy of mo tattooed tyre . Arty tyres, but who would want to ride on them and ruin the pretty picture?

Clearly bored with scientific compounds and mundane tread patterns, Italian tyre maker Pirelli has moved on to the next step in rubber innovation by tattooing its tyres.

Last September, Pirelli commissioned tattoo artist Scott Campbell to engrave the tread of a Diablo Rosso II motorcycle tyre with an artwork called the Holy Trinity, which was displayed on a Ducati Diavel at the opening of a Pzero store in Milan.

Now the brand’s taken tyre tattooing a step further by adding colour, and displayed the new art form at its stand at a recent motorcycle exhibition in Italy.

Traditional tattoo techniques, with a high-speed skin-penetrating needle, wouldn’t work on black rubber, so the artist first engraves the tyre with a chisel then paints it with acrylic enamels.

The result is a true work of art, solely for display purposes and short-lived due to the properties of the components in the compound, but capable of evoking emotion and interest in anyone who sees it. -Star Motoring

sign up

Comment Guidelines

  1. Please read our comment guidelines.
  2. Login and register, if you haven’ t already.
  3. Write your comment in the block below and click (Post As)
  4. Has a comment offended you? Hover your mouse over the comment and wait until a small triangle appears on the right-hand side. Click triangle () and select "Flag as inappropriate". Our moderators will take action if need be.

  5. Verified email addresses: All users on Independent Media news sites are now required to have a verified email address before being allowed to comment on articles. You are only required to verify your email address once to have full access to commenting on articles. For more information please read our comment guidelines