Gaming giant’s Wii little problem

In this photograph taken by AP Images for Nintendo; Charles Kelley, left, and Dave Haywood of the group Lady Antebellum working out with the new Wii Fit Plus at the Yard during Sundance on Saturday, Jan. 23, 2010 in Park City, UT.(Shea Walsh / AP Images for Nintendo)

In this photograph taken by AP Images for Nintendo; Charles Kelley, left, and Dave Haywood of the group Lady Antebellum working out with the new Wii Fit Plus at the Yard during Sundance on Saturday, Jan. 23, 2010 in Park City, UT.(Shea Walsh / AP Images for Nintendo)

Published Aug 2, 2013

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Washington - This week in unplanned non-obsolescence: Nintendo's Wii U, released to great fanfare just last fall, was outsold last quarter by Nintendo's original Wii, which was released to great fanfare in the fall of, um, 2006.

Needless to say, this was not supposed to happen. As a Statista chart shows, Wii U sales started out all right, but dropped off a ledge almost immediately. It's not as if people are flocking to the original Wii, either — its sales are also way down from last year's numbers. It's just that they're flocking to the Wii U even less, buying only 160 000 unites worldwide in the second quarter of 2013. Nintendo's combined sales of the two consoles in that period failed to match the sales of the Wii alone from the same quarter last year.

The eighth-generation Wii U, which was supposed to compete with the Playstation 4 and Xbox One, has faltered due to a combination of factors, but the bottom line seems to be that it's just not enough of an improvement over the original Wii to warrant the upgrade, let alone attract new customers.

The Wii was aimed at the casual, kid-friendly end of the gaming market, and the Wii U was supposed to bring in some more serious gamers. But it's still under-powered and lacks the popular titles of its competitors, and the new features aren't seen as essential by the original Wii's target demographic.

Nintendo isn't giving up on the Wii U just yet. A 3D Mario title is due this Christmas season, along with Wii Fit U. If Nintendo is lucky, maybe at least the Wii U will prove to have a long tail, like its predecessor. But it's also possible that it was just doomed from the start — an ill-conceived attempt to have its motion-gaming cake and eat the tablet-gaming cake too. - Slate

 

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