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IT’S always refreshing to see Durban being proactive in growing and promoting our music scene. After all, we have the talent, so why not showcase it to the world? An event that is doing just that is the Durban Electronic Music Festival (DEF).
The interactive event is a spanking new phenomenon that focuses on growing the electronic music scene in Durban and KwaZulu-Natal. Running from Friday to Sunday, this festival aims to educate, create and entertain the growing Durban scene using two key elements, DEF University (DEF Uni) and DEF Playground.
DEF Uni is a developmental conference with panel discussions, in-depth artist interviews, demonstrations and product exhibitions.
DEF Playground is to focus on a wide spectrum of genres and performances by some of the country’s leading electronic artists.
The artists in the killer DEF line-up include DJ Night Vision, Veranda Panda, Richard The Third, PH Fat, DJ Invizable and more.
During our chat, Night Vision and the organiser of DEF, Gabriella Peppas, elaborated on the event and what they hope to achieve.
“There are multiple facets to DEF.
“The reason why we came up with this model is that we have the university and the playground. The main goal is to promote the great music we have in Durban. It’s about finding a way to connect with people in a holistic sense.
“It’s about sharing opportunities and experiences and we want to showcase South African and international acts. There’s a need for this in Durban. We need that level of energy.”
DEF Uni is free to the public and offers attendees an opportunity to interact with some of the country’s leading producers and performers in an informal and non-party environment.
“It’s free so that it’s accessible to the public. It’s being held at The Origin on Friday from 11am to 7pm,” Peppas said.
“There will be a variety of experiences and panel discussions on marketing and on production and demo productions.
“There will also be pro sessions with DJ Invizable who will be doing a workshop.
“People will be able to watch him and have the chance to talk to him during the workshop.
“Then, there’s the The Red Bull Studio Cape Town which runs info sessions where musical luminaries from the local industry will share wisdom about their career and experiences.
“The whole point is to create all these platforms.”
Night Vision is stoked to be a part of DEF. “It’s something new and different and it’s all about growing Durban’s scene.”
The tall, dark-haired DJ has played at Griet Fest 2013, Colour Fest, Splashy Fen, RAMfest and Dance Valley, and works in different genres.
“I have different styles. I mix my genres. I like having a bit of everything. I can play to a diverse crowd”.
He also happens to have his own events company, Uber Cool events.
“I started Uber Cool Events in 2009 and soon after I began DJing, around 2010. Basically, it’s about underground music and new feature music that’s full of energy.”
Steering the conversation back to DEF, Peppas gives a taste of what audiences can expect from attending the fest.
“There’s an amazing selection of electronic acts from different genres.” DEF U is a chance to interact with some of South Africa’s best acts.
“With DEF Playground it’s a block party and this hasn’t been done as yet.
“There will be live art as well, and chill zones and a sports club, so we’re trying to cater for everyone and still get that electronic feel going.”
• For info on DEF, visit www.durbanelectronicfestival.com or check out the Facebook page: www.facebook.com/DurbanElectronicFestival