‘Competition close’ for MTN Radio Awards

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Copy of dj-fresh . DJ Fresh

Radio DJs are getting a chance to get up from behind their desks and share in the limelight as the MTN Radio Awards nominees are revealed.

After more than 2 000 hours of listening and scoring, the almost 50 judges have listed the radio shows, hosts and producers that they feel are leading the pack.

“The overall quality of the entries was excellent and competition at the top of the categories was extremely close,” said MTN Radio Awards chief executive Lance Rothschild.

Leading nominees include Tuks FM, which was nominated in 14 categories, including for campus breakfast show.

The announcement of the finalists was made on YouTube on Wednesday.

“One thing that has been noticed and even commented on by the various adjudicators is the standard of radio in South Africa, which is excellent and most certainly on a par with some of the best radio elsewhere in the world,” said Rothschild.

“I certainly believe the MTN Radio Awards has contributed to an increased focus on excellence and raised the overall standard of the industry.”

The afternoon drive presenter category is hotly contested, with popular DJs such as DJ Fresh and Anele Mdoda going head to head.

Fresh already has three awards, while Mdoda has one, which she shares with former daytime show co-host Grant Nash.

“We are really happy with the way these awards are accepted, and by the broad participation that they generate across all sectors of the radio industry,” said Brian Gouldie, the chief marketing officer for MTN.

“The improvement in the overall standards of radio content in South Africa is complete vindication of our commitment to the MTN Radio Awards and I wish to congratulate all participants, particularly the finalists, on their excellent work,” he said.

The awards will be handed out at the Sandton Convention Centre on April 12. - The Star

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