London’s black cabs rebranded for electric future

A passenger door open on the new TX electric black taxi, manu-factured by the London EV Co, at the unveiling in London on July 11. Picture: Bloomberg/Simon Dawson

A passenger door open on the new TX electric black taxi, manu-factured by the London EV Co, at the unveiling in London on July 11. Picture: Bloomberg/Simon Dawson

Published Jul 24, 2017

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HUNDREDS of London’s black cabs will start appearing on the roads of Amsterdam next year, powered by batteries instead of diesel fuel, marking the first international sale for Geely Automobile Holdings Ltd’s new electric taxi.

Rotterdam Mobility Centre (RMC) struck a 225-vehicle deal for the new all-electric hackney cabs that will meet new pollution rules in the Dutch capital. They will be delivered from a factory near Coventry, England, in the first quarter of next year.

The sale marks a new phase for the London Taxi Co, which plans to expand its reach beyond the UK with its new battery-powered model called the TX, which was designed in Barcelona and unveiled this month.

From September, LTC will be renamed London EV Co to reflect the £325million (R5.46billion) electrification investment by its Chinese owner, Geely. That’s paid for new manufacturing equipment for taxis and vans that will meet pollution rules being introduced in London and other cities worldwide.

The cab’s trademark turning circle and roomy interior suits the narrow streets of Amsterdam as well as requirements for wheelchair users, said Albert Donlou, director of services at RMC.

Designers were keen to ensure the “face” of the new cab conveyed a message that the driver was reliable and serious, yet friendly, and was neither too cute nor too aggressive or retro, said David Ancona, managing director of Geely Design Barcelona.

The interior can fit six passengers compared to the current model’s five and features a large sunroof, as well as a large touch screen for driver navigation.

Geely wants to tap the global market for low-emission vehicles. More than half of new cars sold globally will come with a plug by 2040, led by cities in Europe, China and the US, according to Bloomberg New Energy Finance.

“The launch of LEVC marks Britain’s leadership as a first mover in creating the world’s only dedicated electric vehicle company for the urban commercial market,” said chief executive officer Chris Gubbey.

LEVC unveiled the first version of the new cab. It retains key elements of the classic model, including doors that open backwards to 90 degree angles, and will be powered by a battery and a small petrol generator, known as a range extender.

That will allow drivers to travel from London to Edinburgh, or even Paris, without needing to refuel, according to the statement.

The price tag of the new TX model will be announced on August 1, when order books open for individual drivers, a spokesman for LEVC said.

The new taxi will go on sale in London in the fourth quarter and in the first quarter of next year in the rest of the world.

Steep declines in the cost of batteries, which account for about a third of the cost of the vehicle, stopped the company from determining the price earlier.

London’s mayor, Sadiq Khan, decreed that all new taxis in the city need to be capable of operating with zero emissions next year, either by pure electric or hybrid motors.

As well as targeting London’s 23000 diesel-powered taxis, Geely has toured European cities from Paris to Berlin, seeking to drum up interest for a potential export market. - Bloomberg

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