Dubai – Tickets for Dubai’s hottest new attraction go on sale in South Africa from next month, as Dubai Parks and Resorts has appointed Johannesburg-based specialist tour operator, United Europe, to promote the family entertainment destination in South Africa.

Opening in October, the destination is conveniently located within easy access from Dubai and Abu Dhabi city centres and three major international airports.

The multi-theme park destination will feature motiongate Dubai, a Hollywood-inspired theme park featuring rides and attractions based on beloved characters like Shrek, the Smurfs and Ghostbusters from big-name studios, DreamWorks Animation, Sony Pictures Studios and Lionsgate; as well as Bollywood Parks Dubai, the world’s first theme park dedicated to all things Bollywood, featuring 16 cinematic rides, six themed restaurants and 30 live shows inspired by contemporary Hindi-language blockbusters.

Dubai Parks and Resorts will be home to the Middle East’s first LEGOLAND Park, an interactive theme park for families which will bring the well-known LEGO brick to life in a playful learning environment and LEGOLAND Water Park, the region’s first water park catering to families with children aged 2 to 12.

The three theme parks and one water park will all be connected by Riverland Dubai, a retail, dining and entertainment walkway located at the heart of the destination, and guests can stay close to the action at the Lapita Autograph Collection Hotel, a Polynesian-themed resort catering to families, which will be managed by the Marriott Group as part of the Autograph Collection.

Says Mark Buck, Managing Director United Europe: “We are thrilled to be representing what will become one of the world’s leading entertainment attractions for the South African market. Our goal will be to position Dubai Parks and Resorts as the premier family holiday destination for South African travellers.

“With easy and frequent flights with Emirates, Dubai is already exceptionally popular among South Africans and with the opening of Dubai Parks and Resorts the city is sure to remain a firm favourite whether you’re young, or young at heart.”

Vinit Shah, Chief Destination Management Officer at Dubai Parks and Resorts added: “At Dubai Parks and Resorts we are opening a truly global family entertainment destination, home to three world-class theme parks, with over 100 rides and attractions. Our parks will appeal to visitors from all over the world and we hope to welcome many visitors from South Africa to experience amazing when our doors open in October this year.”

Adapted from a press release for IOL