London - What to do if you can’t find an item in the shops? For Nigella Lawson the answer was simple – turn to Twitter.
The celebrity chef tweeted Waitrose to demand: “Why does nobody sell brioche burger buns?”
M&S jumped in to reply: “M&S is launching brioche burger AND hotdog buns. Would you like an advance sample?”
And Sainsbury’s PR added: “Our Taste the Difference Brioche Burger Buns will be in stores next week!”
Miss Lawson, who has more than 500 000 followers, posted: “Let them eat brioche”, while other users called the storm in a teacup “briochegate”. - Daily Mail