Coffee-flavoured chips? No thanks

Cup of coffee and coffee beans. Released by Marcus Brewster on behalf of Nestle. Supplied to Verve, The Star.

Cup of coffee and coffee beans. Released by Marcus Brewster on behalf of Nestle. Supplied to Verve, The Star.

Published Oct 21, 2014

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New York - America has rejected the idea of cappuccino-flavoured Lay’s potato chips.

Frito-Lay says “Wasabi Ginger” won its contest that gives people a chance to create a new flavour, beating out the coffee-flavoured chips and the two other finalists - “Mango Salsa” and “Cheddar Bacon Mac & Cheese”.

Parent company PepsiCo says about one million total votes were cast online for the “Do Us A Flavour” promotion, a sales driver it has launched in more than a dozen countries.

In the US, bags of the four finalist flavours hit shelves in late July and people were able to vote on Facebook and Twitter for their favourites through this past weekend.

It was the second year for the US contest, which is designed to send customers to stores in search of the flavours.

Last year's winner, Cheesy Garlic Bread, is still on shelves. - Sapa-AP

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