JOHANNESBURG – Independent hotel management company Aleph Hospitality said on Tuesday it had signed a franchise agreement with global hotelier Marriott International for a new Protea hotel in Kenya's third largest city Kisumu.
Aleph will operate the new-build property on behalf of owner Bluewater Hotels under the "Protea Hotels by Marriott" brand.
“We are thrilled to work with Marriott International to bring the first internationally branded hotel to Kisumu," Aleph founder and managing director Bani Haddad said.
"As Aleph Hospitality continues to expand across Africa and the Middle East, we are delighted to once again collaborate with Marriott International, following the signing of Four Points by Sheraton Monrovia earlier this year.”
Bluewater managing director Edward Guda said the hotel owner would benefit from the reputation and distribution of a major global brand, coupled with the regional knowledge and expertise of Aleph, known for its world-class approach to independent hotel management.