CAPE TOWN – With Black Friday literally just hours away Loot.co.za carried out a snap survey to give both retailers and consumers some insight on what is arguably the world’s biggest one-day shopping spree.
The survey found that more than 90 percent of Loot shoppers said they usually shop on Black Friday, but 86 percent said they would definitely be shopping this Black Friday.
Meanwhile, 11 percent of shoppers who took part in the survey said they were not sure while 2 percent said they would sit this one out.
Electronic products came out as the most popular product set with demand at more than 57 percent, while beauty products were the least popular with demand at about 24 percent.
Key take-outs from the Black Friday snap survey: