File photo by Simphiwe Mbokazi
File photo by Simphiwe Mbokazi
19 February 2008, Beer taps at SAB's World of Beer ahead of Trevor manual's budget speach. Picture: Shayne Robinson

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19 February 2008, Beer taps at SAB's World of Beer ahead of Trevor manual's budget speach. Picture: Shayne Robinson XSR001

JOHANNESBURG - Business Unity South Africa (BUSA) has congratulated South African Breweries (SAB's) entrepreneurship campaign aimed at enabling South African entrepreneurs to create 10 000 jobs by 2021.

The entrepreneurial campaign brings together SAB’s initiatives under one integrated package and includes: SAB KickStart focusing on youth entrepreneurship support; the SAB Foundation that invests in entrepreneurs outside its value chain; SAB Thrive, to invest and transform SAB’s suppliers; SAB Accelerator promoting black women entrepreneurship and SAB’s agriculture initiatives that supports emerging farmers in the SAB supply chain.

The SAB programme - providing a package of entrepreneurial support, was launched in Vilakazi Street, Soweto on Monday.  

BUSA Chief Executive Officer Tanya Cohen “Entrepreneurship is the backbone of any economy. In South Africa, small businesses contribute only 65% to employment, relative to a worldwide average of 95%.There is, therefore,significant scope to improve the effectiveness of public and private support of emerging enterprises”.

Cohen said that the SAB’s entrepreneurship initiative is in line with BUSA’s approach to black economic empowerment and inclusive economic growth.

Read also: SAB to help create 1m jobs by 2030

BUSA identified enterprise development as one of the key enablers in transformation of the South African economy and growing employment opportunities. The potential to add many small and growing businesses owned and controlled by young, black people is an obvious avenue through which to activate inclusive economic growth.

“Systemically supporting entrepreneurship opportunities within SAB’s supply chain will make a meaningful contribution to enterprise development and job creation - both of which are critical to transformation for inclusive economic growth. It is, therefore, against this backdrop that BUSA welcomes andcongratulates SAB on this initiative,” said  Cohen.

-BUSINESS REPORT ONLINE