DURBAN - Philip Morris International has launched the most advanced version of its innovative, smoke-free product, IQOS in South Africa.
The new IQOS 3 and IQOS 3 MULTI have a better design, functionality offering adult smokers a better alternative to cigarettes.
IQOS is an award-winning, technologically advanced heat-not-burn alternative to cigarettes and offers a cleaner way of enjoying real tobacco with no smoke, no ash and less smell.
It also generates on average 90% lower levels of harmful chemicals compared to cigarettes.*
The new IQOS 3 and IQOS 3 MULTI delivers a premium tobacco experience with simplified usability, personalisation and taste from real tobacco rather than liquid.