Image: The E-commerce site Wish. Image by Wish.

INTERNATIONAL - Need a $4 (R56) wristwatch or a $22 pair of sneakers? 

Such deals have propelled e-commerce site Wish up the ranks of the most valuable US unicorns, and have made its co-founders Silicon Valley’s latest paper billionaires. 

Peter Szulczewski and Danny Zhang each own about a $1.3 billion stake on paper, according to an analysis by EquityZen, a marketplace for shares in pre-IPO technology companies.

The popularity of its inexpensive products has given Wish a hefty price tag. The startup raised around $250 million at an $8.5 billion valuation in September, according to news site Axios.

Wish is a mobile app that allows consumers to buy discounted goods directly from Chinese merchants or suppliers. The San Francisco-based company now has more than 500 million users worldwide, according to its website.

The duo is the latest unicorn breeders to emerge with 10-figure fortunes (on paper, at least) from America’s startup scene. Their combined $2.6 billion ranks among the most valuable stakes held by startup founders, according to calculations by EquityZen and the Bloomberg Billionaires Index. Wish didn’t respond to requests for comment.

- BLOOMBERG