Uber on Thursday announced the launch of Uber Lite: The new, lighter way to Uber.
Alon Lits, General Manager for Uber Sub-Saharan Africa explains: “Every day, hundreds of thousands of South Africans rely on Uber for mobility and work, and we understand that a one-size-fits-all app doesn’t work for the diversity of network conditions, devices, and rider needs across the country. After extensive research with our riders, it was obvious we couldn’t just make a smaller copy of Uber. We needed to reimagine the experience for South Africa and key markets around the world. The result is Uber Lite. A completely redesigned app that is light, simple, and works on any Android device and on any network.”
Uber Lite’s new interface was designed to make booking rides quicker and lighter in low connectivity, on basic Android phones, and for people with limited data plans.
Here are the key product features:
Light on your phone: Uber Lite is less than 5MB to download (that’s equivalent to just 3 selfies). A smaller app frees up space for actual selfies and other apps. And, with a 300-millisecond response time (literally the blink of the eye), the booking process is fast even in low connectivity.