Unilever boss: emerging market strategy unchanged

Unilever chief executive Paul Polman.

Unilever chief executive Paul Polman.

Published Jan 21, 2014

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London - Consumer products giant Unilever is not changing its strategy in emerging markets, its chief executive said on Tuesday, despite an economic slowdown last year that crimped consumer demand.

Growth in emerging markets remains well above that in developed markets, chief executive Paul Polman said on a conference call.

Polman added that developed markets, which include the United States, have not seen any pick up in consumer demand despite improving economic indicators. - Reuters

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