After the release of the figures, the Minister of Economic Opportunities, Alan Winde, Wesgro, Cape Town and the Western Cape’s tourism as well as the trade and investment promotion agency, will provide an update on the Project Khulisa progress to grow the tourism sector.
The figures from SAT’s report shows in 2016, 1.5 million international tourists travelled to the province which gives a year-on-year increase of 18.5 percent, foreign tourist spending grew by 21.6%, increasing to R18.1 billion, domestic tourist arrivals reached 2.1 million bringing it to 16.9 percent year-on-year and they spent R2.5 billion, which is a 24.3% increase from the previous year.
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Minister of Economic Opportunities, Alan Winde said: “2016 was a phenomenal year for Western Cape tourism, with substantial increases recorded across the board. This is a result of amongst others the decision we made to put tourism front and centre through our Project Khulisa growth strategy.
When we put Project Khulisa together, we believed that tourism held huge potential to unlock accelerated growth and job creation in our province. We put dedicated teams, and a dedicated programme of action in place to realise this potential.”
He said that next week a full analysis of the tourist performance to date will be provided and they will be reporting back on their achievements in terms of creating growth and jobs in this sector.
Wesgro Chief Marketing Officer, Judy Lain said: “The latest South African Tourism data underlines the strength of the tourism sector as an economic driver for the Western Cape. Looking forward, Wesgro will continue driving their leisure and Convention Bureau plans to keep the momentum going.”
“Tourism can help create jobs during tough economic times, so we must all double-down on our efforts to grow these numbers even further,” Lain said.
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