A Siemens' representative interacting with a traveller at the OR Tambo International Airport  Photo: Siemens South Africa
A Siemens' representative interacting with a traveller at the OR Tambo International Airport Photo: Siemens South Africa
Siemens AirDrop Initiative - Guilt-Free Jozi Water voucher
Siemens AirDrop Initiative - Guilt-Free Jozi Water voucher
A traveller seen with a Seimens representative at the OR Tambo International Airport  Photo: Siemens South Africa
A traveller seen with a Seimens representative at the OR Tambo International Airport Photo: Siemens South Africa
A traveller seen collecting his water at the Cape Town International Airport  Photo: Siemens South Africa
A traveller seen collecting his water at the Cape Town International Airport Photo: Siemens South Africa
Siemens AirDrop collection point at the Cape Town International Airport
Siemens AirDrop collection point at the Cape Town International Airport
Water collection point in Cape Town  Photo: Siemens South Africa
Water collection point in Cape Town Photo: Siemens South Africa
A passenger seen carrying a 5 litre Jozi water
A passenger seen carrying a 5 litre Jozi water

CAPE TOWN - Travellers had shown a positive impulse to the Siemens AirDrop Initiative as all vouchers (1000) were redeemed in four hours, Siemens said. 

In an endavour to raise awareness on the Western Cape's drought crisis, Siemens had a one-day activation - the Siemens AirDrop Initiative - which saw voluntary passengers with enough unused (5kg or more) luggage receiving vouchers at the OR Tambo International Airport in Johannesburg, and on arrival at the Cape Town International Airport they had to collect their 5 litre bottles of water. 

The company said uncollected water would be donated to the Gift of the Givers.

The head of the corporate communications at Siemens, Keshin Govender said, "The response from passengers was amazing, as the travellers understood the purpose of the initiative".

ALSO READ: Siemens AirDrop Initiative hopes to help CT drought

Some passengers even advised the company to conduct more awareness activities to the public as to instill the seriousness of water scarcity in the Cape region.

"Only through ingenuity can we overcome the constraints of outdated and wasteful methods. AirDrop is an example of what can be accomplished if we apply this type of thinking to all industries across the country," said Govender. 

ALSO READ: Gigaba to Cape Town's drought rescue

Govender concluded that the Siemens AirDrop is a good example of how South Africans can do something for fellow citizens.

The City of Cape Town Mayor, Patricia de Lille recently revealed this week that the city's dam levels lowered to 34,2%, from 35,1% last week. 

- BUSINESS REPORT ONLINE