Alibaba and Rwanda partner to promote tourism
DURBAN - The President of Rwanda Paul Kagame and Jack Ma, the Alibaba Group Executive Chairman have agreed to bilateral initiatives to boost the African country's economy according to Tourism Update
The initiatives include cross-border trade, tourism and capacity building to empower the development of Rwanda's digital economy.
Ma and Kagame signed the MoU at the Electronic World Trade Platform (eWTP), the first in Africa.
The Alibaba chief executive said that Rwanda is the first eWTP partner in Africa and he is looking forward to the development of the innovative digital economy.
Through the eWTP, the Alibaba Group will partner with the Rwanda Development Board to help small businesses in Rwanda sell their products to consumers in China.
Fliggy, the Alibaba Group travel services platform, will work the RDB to promote the African country as a tourist destination through the Rwanda Tourism Store.
South Africa and Jack Ma
Earlier this year, Jack Ma visited South Africa where he spoke at the launch of the Netpreneur Prize initiative in Johannesburg. At the launch, Ma encouraged young African entrepreneurs to move forward in solving difficulties that Africa faces and to take advantage of the digital economy.
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