INTERNATIONAL - Amazon.com has steadily added options for customers to receive their packages including in car trunks, inside home garages and potentially by drone.
On Thursday, Amazon added another alternative for U.S. customers: Walk into a nearby retailer and pick up an Amazon package over the counter.
The new option, called Counter, will launch with pharmacy Rite Aid Corp offering the service in 100 stores, with an expansion to 1,500 stores by year’s end, the companies said. Amazon is also looking to get other retailers, including small businesses, to join the program as it expands.
The new option builds on Amazon’s previous efforts to put lockers inside retail stores where customers can pick up packages. Patrick Supanc, world director of Amazon Hub, told Reuters the locker has spread to thousands of stores but some retailers do not have the space to accommodate a locker.
“Overall, we want to give every Amazon customer the option of an alternative delivery location,” Supanc said. “This will become an extensive network.”