INTERNATIONAL - Tesla Inc plans to announce on Tuesday that it has started selling solar panels and related equipment for up to 38 percent below the national average price, the New York Times reported on Tuesday.
The company aims to cut the prices by standardizing systems and requiring customers order the items online, the report said.
After reporting a 36 percent slide in solar installations in the first quarter, Tesla said last week that it introduced a new solar price and selling strategy without giving any specifics.
In 2016, the electric car maker bought SolarCity for $2.6 billion, through which the company planned to offer solar panels and home battery storage systems to consumers.
Tesla sought to sell solar panels in its retail stores and online in a bid to align it with the company’s aspirational luxury car brand.