This is the era of digitalization, the era of being the leader in creativity and innovation or lagging behind and trying to catch up. All smartphone makers aim to satisfy their users' needs in order to retain them and even acquire more new users. But it is not an easy  task.

Since the age of smartphones started, many devices have been poured into the market,  but smartphone enthusiasts always expected more. It might be easy to start to invent  but to keep inventing is a completely different matter that requires commitment, dedication, and a thorough understanding of the market needs.

Smartphone users are fed up with the fact that AI has been a sheer buzzword; they are  looking for a device that knows them, interacts with them and takes proactive action.

Huawei sees on-device AI as a daily necessity and it is a smartphone manufacturer with "Chipset -Device-Cloud" AI capabilities.

Taking artificial intelligence into application and delivering products that have genuine AI  capabilities has been in the works for years at Huawei and what the brand has achieved  in Huawei Mate 20 Pro has definitely exceeded consumers' expectations.

The latest flagship device has a higher battery capacity, best-in-class AI camera and  innovative device unlock features. It is equipped with a Leica Triple camera with  mesmerizing AI capabilities, massive battery and the first-of-its-kind in-screen fingerprint  sensor.


1. A distinctive Matrix Camera Arrangement

While other smartphone manufacturers are still iterating on dual camera systems, Huawei has moved on to embrace a triple camera setup which comprises a main 40mp  RGB camera, an ultra-wide angle 20mp camera, 8mp telephoto camera as well as a  flash sensor - all encircled in polished metal frames.

World's First Leica Triple Camera with Ultra-Wide Angle Lens

Have you always wanted to capture snapshots of expansive landscapes? Huawei Mate 20 Pro's ultra-wide angle 20mp lens can now bring you the wider perspective of vast  plains, flower fields, mountain ranges, and cloud-touching skyscrapers to beautify the  image and adorn it with a three-dimensional effect.

World's best 2.5 cm Leica Macro Shots in a Phone

It is a human nature that we are always curious about the mysteries of the macro world. Historically, smartphones have been ill-fitted for macro photography because the  distance between the lens and the object often exceeds the minimum focal distance.

The new camera enables consumers to enjoy true macro performance without splurging  on a dedicated macro lens. The Leica ultra-wide angle lens doubles as a macro lens  that can land a focus on an object as close as 2.5cm from the lens.

It is automatically enabled when you take a close-up shot - so lean in and start  exploring the macro world like a true explorer and researcher.

AI Cinema Mode

Writing a good screenplay and directing a movie requires a genuine talent and an  imaginative brain. Leveraging the powerful AI processing capabilities, HUAWEI Mate 20 Pro features professional filmmaking skills, making it possible for even novice  filmmakers to create blockbusters.

With AI Cinema Mode, users can adjust hue, saturation and brightness of footage. A  few preset modes are available, including: Vintage, Fresh, Suspense and Background  Blur. In addition, the feature let users identify and isolate the colors of a subject by  desaturating everything else. It makes for a stunning visual impact.

HIVISION (Identifier of landmarks and artworks and calculator of calories)

With HiVision, the HUAWEI Mate 20 Pro is an encyclopedia that fits in a pocket.  HiVision leverages the AI capabilities of the device to identify various objects in the real  world.

Now you can use it to learn more about historic landmarks when you travel to new  destinations or to know more details about a famous artwork such as who the painter is, when it was completed... etc, or even measure the intake of calories of the food you  eat. Just point the camera and let the magic happen.

2. 4200 mAh Large Battery with 40W HUAWEI SuperCharge

We use our smartphones for multiple purposes every day, to schedule business  meetings, chat with friends or play games - and we, most of the time, run out of power  before we even realise it. But with the introduction of Huawei Mate 20 Pro, we are good  to go for one full day worth of intensive phone activity.

The HUAWEI Mate 20 Pro has a chassis as thick as its predecessor, but it houses a 4200mAh high-density battery. Which means the same battery size but bigger power  reservoir and longer durability.

The HUAWEI Mate 20 Pro features 40W HUAWEI SuperCharge technology, allowing  your devices to be topped up approximately 70 percent in 30 minutes.

Also, HUAWEI  Mate 20 Pro supports 15W HUAWEI Wireless Quick Charge, the fastest wireless  charging solution, and Wireless Reverse Charge, which enables users’ devices to work  as a power bank for selected electronic devices supporting wireless charging.

3. In-Screen Fingerprint Sensor
The Huawei Mate 20 Pro has an in-screen fingerprint sensor built right into the display  interface, in the middle of the screen. Just place your finger on the on-screen prompt for  authentication. Once it has done its job, the prompt disappears into the background, as  quickly as you lift your finger.

Not only does it work well and very quickly, it's amazingly satisfying to use and it creates  additional screen real estate. It also gives users the flexibility to choose how to access  their device.

With bulky investments on research and development and the utilization of AI powers to  bring customers a smart digital lifestyle, Huawei Mate 20 Pro is a few steps away from  being crowned the best phone of the year.