Love flows, tummies rumble as sandwich-making target set for Sandwich month

Published Nov 15, 2021

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CAPE TOWN - Fifty-thousand sandwiches in just eight hours.

That is the target put forward by Ladles of Love challenging Capetonians to be part of this initiative which forms part of Sandwich Month celebrations.

The event will be on November 24 at the V&A Waterfront, Jetty 2 venue with the aim to make food and funds.

Teams of eight will battle against each other to make the greatest number of sandwiches over eight hours in tag-team style, offering a fun and exciting team-building activity in Cape Town all while doing good.

Ladles of Love founder Danny Diliberto said the Coronavirus Rapid Mobile Survey revealed that during April/May 2021 approximately 2.3 million households reported child hunger while an IPSOS study found that more than 40% of South Africans of all age groups were affected by hunger.

“They will be staging a Sarmiethon Challenge on November 24 at the Jetty 2 venue at the V&A Waterfront, inviting all corporates, families, and groups of friends to join in the fun and raise food and funds for those in need. Teams of eight will battle against each other to make the greatest number of sandwiches over eight hours in tag-team style, offering a fun and exciting team-building activity in Cape Town all while doing good,” he said.

Diliberto said the ready-made sandwiches and eggs would then be collected and distributed to a network of beneficiaries across the Cape Peninsula, helping feed more undernourished children and people than ever before.

“The movement exploded into a hugely successful campaign with 4.9 million sandwiches distributed to our soup kitchens serving struggling communities across the Cape Peninsula. These simple sandwiches have become a lifeline for beneficiaries in the community. With the help of our partners Coronation Fund Managers, V&A Waterfront, Blue Ribbon, and Rhodes Quality we are staging a Sarmiethon and invite you to help us reach our target of 50 000 sarmies on World Sandwich Day and 5 million sarmies since lockdown. Together let’s make Cape Town the “City of Sarmies,” he said.

Group head of marketing at Coronation Wendy Bergsteedt said every small effort adds up, and can make a difference,

"We are supporting this amazing campaign because hunger is a critical issue that we care about deeply. The reality is that an estimated 30 million people in South Africa are food insecure and 10 million suffer real hunger daily. In Cape Town the sad reality is that about 14 300 people lived on the streets in 2020, almost triple the number from the year before, according to a recent study. Hunger, homelessness, and desperation skyrocketed since the start of the pandemic and we're not out of the woods yet,” she said.

Cape Times

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