Durban - The latest offering on Durban’s famous party street Florida Road opens over the Easter weekend. Florida Fields, at 295 Florida Road, was formerly a parking lot, but is now a luscious garden offering shaded walkways, water features, a selection of South African art and delicious food and drink retailers.
The project is Urban Lime Properties latest foray into relaunching the famous street after the Haçienda at 281 Florida Road in 2017 and the Florida Exchange at 223-233 Florida Road last year.
Jonny Friedman of Urban Lime said: “Florida Fields is the culmination of two years of planning and is an important part of our wider plan to transform Florida Road into the most exciting, vibrant and diverse high street in the country.”
Florida Fields features an assortment of eateries, bars, retail and coffee shops set in beautiful gardens. Jack Salmon is the anchor restaurant in the listed heritage villa Atherton (built in 1904) at the centre of the gardens. There's also House of Bravo, a no-waste organic grocer, Flamin’ Wok Asian offering wok noodle and rice dishes, Bird & Co chicken rotisserie, Paul’s Ice Cream bringing a taste of Jozi to Durban, Juice Farmacy, Barn Owl Coffee, Two & a Half Men for bunny chows, Glam Wich gourmet sandwiches and Bohemian Beach Bumz which offer cannabis infused food and drink. Stepping Stones Studio and San Marco Hair, one of Durban’s best loved hairdressers, make up the retail side.
Exterior décor, landscaping and architecture was by Robert Sherwood Design, a Cape Town and Durban based practice with over 30 years’ experience in local and international projects. The main contractors were master builders MRC Group.