This weekend, the tourism body is hosting 44 tour operators who have a large international customer reach, showcasing the best of the province in its KZN Travel Academy programme.
“We are thrilled to be hosting this travel academy for a second year and it’s good to see that it is becoming a must-attend academy for our trade partners.
“That shows it has become a valuable tool they use with which to better sell and package KwaZulu-Natal,” said Phindile Makwakwa, acting chief executive at TKZN.
Big-name operators such as Springbok Atlas, whose key markets are the UK, the Americas and Germany, are participating. Another important agency, said Makwakwa, was Thompsons Africa, which brings tourists from the UK, Germany, the US, China and India to KwaZulu-Natal.