Hit or miss? Nando’s pokes fun at Mark Zuckerberg after massive social media outage

Facebook CEO Mark Zuckerberg Picture: Andrew Harnik/AP

Facebook CEO Mark Zuckerberg Picture: Andrew Harnik/AP

Published Oct 6, 2021

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Nando’s has long been known for its topical advertisements featuring cheeky and often disruptive humour that pokes fun and ruffles feathers.

Known for its hilariously controversial videos and memes, the popular eatery has poked fun at internet entrepreneur, Mark Zuckerberg after a massive global social media outage.

On Monday, social media sites Facebook, WhatsApp and Instagram were inaccessible to billions of users for around six hours. While there were speculations of a cyber attack on Facebook’s systems, the company has said a configuration error led to the disruption.

The fast-food company did not let things slide as the shutdown landed on the Twitter trends list.

“You don’t have social media updates to prove it? Zucks to be you! #InternetShutDown”, it wrote.

This comes after one user, @Kay_TheManager, wrote: “Patiently waiting for @NandosSA’s campaign/ commentary on this whole social media saga if I haven’t already missed it.”

Nando’s quickly responded to the post with a quote tweet that it was “connecting…”.

While some people thought the post was hilarious, others thought the restaurant missed it this time around.

@DuchessOfSanton wrote: “Funny but MEH..Really guys? You could do so much more. This is so mediocre, like, unleash your creative genius and remind us why we look to you to provide humoristic guidance on important issues.”

@No1FeministFan wrote: “I don't even find it humourous... in fact I think the exchanges on this thread from the different brands was better, where was Nandi to represent SA in this exchange?

@casper_jnz commented: “It's a zucker's game, would've been a catchy phrase.”