Fashion week gets a makeover

Published Jul 24, 2015

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Cape Town - Two aspiring local models are set to experience an opportunity many only dream of.

The Cape Argus is calling on the city’s young people, aged 18 to 25, to compete for one of two model makoevers in the build-up to the Mercedes-Benz Fashion Week Cape Town.

The annual event – from July 30 to August 1 – will be held at the V&A Waterfront’s Watershed and North Wharf for the the first time, following two years at the Cape Town International Convention Centre.

“We chose to move fashion week to the V&A Waterfront to give this landmark event a revitalised perspective against a magnificent setting, placing this premier event at the heart of one of Cape Town’s most iconic destinations,” says Sizwe Nzimande, the group marketing manager of African Fashion International (AFI), the organisers of the event.

“We are confident that the new home of Cape Town fashion is going to be a firm favourite among designers, models, sponsors, fashionistas and media alike,” he said.

The Watershed will host the hospitality and ticketing elements of the event, while the nearby North Wharf will house the ramp for the collections.

Through events such as this, the Mercedes-Benz Fashion Week Joburg and Mercedes-Benz Fashion Week Africa, AFI promotes the continent’s design equity, fashion apparel, accessories and crafts.

About 30 of South Africa’s top designers, both up-and-coming and established, will showcase their spring/summer collections over three days.

The line-up includes David Tlale, Imprint by Mzukisi Mbane, Dax Martin, Kluk CDGT, Lara Klawikowski, Habits, Adriaan Kuiters and the AFI Next Generation.

Highlights will include the launch of bridal couture by David Tlale, which will be unveiled on August 1 at a secret location, and the launch of a corporate social investment initiative by swimwear designer Dax Martin.

Every year the event draws well-dressed industry experts, street fashion photographers, fashion bloggers, fashion buyers and models

* Ticket prices for the Mercedes-Benz Fashion Week Cape Town are R100 to R250, depending on the show. Go to: Webtickets (www.webtickets.co.za)

 

 

WIN A MODEL MAKEOVER

The Cape Argus and Mercedes-Benz Fashion Week Cape Town are offering a free model makeover to two lucky winners. If you are interested in a career in fashion, then this opportunity is for you.

Two aspiring Cape Town models (a male and a female) stand a chance of experiencing what it’s like to be a model. The winners will be styled for a photoshoot taking place on Tuesday.

They will be:

* Dressed by two designers who will be showcasing at the event.

* Have their make-up done by MAC experts.

* Be taught how to walk the runway by one of the country’s best runway models, Jimi Owobo Ogunlaja of the Jimisterio Catwalk Academy.

* Win a set of double tickets each to one of the shows.

All you need to do is INBOX us the following via the Cape Argus’s Facebook page.

* A full-length picture of yourself, along with your name, surname, age and a day time telephone number

The winners will be contacted on Monday July 27, 2015 at 4pm and must be available on Tuesday.

You must be aged 18 to 25, and the usual Ts & Cs apply.

Cape Argus

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