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Naomi Osaka named Louis Vuitton’s new brand ambassador

Three-time Grand Slam singles champ, Naomi Osaka. Picture: Instagram

Three-time Grand Slam singles champ, Naomi Osaka. Picture: Instagram

Published Jan 13, 2021


Three-time Grand Slam singles champ, Naomi Osaka, has become a brand ambassador for Louis Vuitton.

The 23-year-old Japanese tennis pro - a three-time Grand Slam singles champion and reigning champion at the US Open - has become the latest spokesperson for the iconic French fashion house.

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The sports star has been photographed by the luxury brand’s Artistic Director of Women’s Collections, Nicolas Ghesquière, for their 2021 spring collection campaign.

Naomi can be seen rocking their mixed-print dress with a travel-size shoulder bag with their iconic LV branding in one shot.

In a statement, she said: “Aside from tennis, my most treasured passion is fashion, and there is no brand more iconic than Louis Vuitton.

“It is such an honour to work with Nicolas - he’s a designer I admire so much and we share a mutual love of Japanese culture and style. To become a global brand ambassador is truly a dream come true for me.”

Over on Instagram, Naomi admitted it's like a "full circle moment", as ever since her 16th birthday she has gotten a new Louis Vuitton handbag.

She wrote: "Wow this is actually crazy. Honored to be @louisvuitton newest House Ambassador.

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Funny story: I first bought my mom a LV bag when I was 16 as a birthday present and it’s kinda been a tradition since. Do I call this a full circle moment? Yes (sic)"

Meanwhile, Naomi is on the cover of Vogue's January 2021 issue, following in the footsteps of Serena Williams, 39, as the second-only tennis star to grace the front of the prestigious fashion bible.

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