Olivier Rousteing is committed to promoting inclusivity in the fashion industry and insists he needs that new energy "if it's going to survive".
The 33-year-old fashion guru proved his commitment to inclusivity it by inviting 2,000 people from all different backgrounds to attend his Balmain Spring/Summer 2020 show during Paris Fashion Week in June.
The French designer brought those people with him to Paris because he wanted his show to be modern and create excitement.
She said: "I just wanted to bring more people in that love fashion! Everybody talks about inclusivity in fashion, but what about doing inclusivity properly? I sometimes feel that bringing people in from the outside gives you more energy.
"Everybody who works in fashion uses the words 'chic', 'modern' and 'cool', and the meanings started to be overused and a bit dated, so I wanted to bring more energy in. Fashion needs energy if it's going to survive. I want people to be excited and curious about fashion again."
Olivier became the creative director of Balmain aged just 24, and the designer has insisted he has been advocating for inclusivity and diversity in his collections since he got the job in 2011.