Produced and written by Nick Pagemat, fashion film "Anonymous Sitter" is set to change people's perspective of fashion and is meant to be seen by everyone because it tackles issues that affect us all.
Pagemat explains; The history of fashion is vast , a broad narrative occurs behind it and it creates blooming conversations that leave sparks blossoming in people's ears. For so long fashion has been described as a way of expression and determining status. The glamour behind every piece of work put out by a designer has painted a picture that has made us forget about our daily lives.
The release of the Anonymous Sitter fashion film is to emphasise and reflect on our daily lives. Creating a space for everyone to belong in the world of fashion because it affects us all. It is defining issues such as appropriation, brotherhood, how basic fashion is when you understand it's basics but most of all it is a catalyst between fashion and trends. Narrating a clear and vivid picture on what fashion is and how each and everyone of us can define it our way.
The Anonymous Sitter is not necessarily anyone but it is all of us, it is the masses that live their daily lives not aware that fashion affects them. You may not be trendy but you are definitely into fashion. The world we live in has created a huge role play for fashion , from new born babies to adults , it is a must to be fashionable in the now society according to Anonymous Sitter. The film showcases of young designers such Akhonke Kheme it is directed by Bonga Mgidlana and shares an amazing cast that brings the narrative to life.