ROOTS concept store in Kloof Street. Picture: Supplied

ROOTS by scar focuses on making it easier for clients to maintain their roots, with a simplified offering of Root Colour, Treatments and Blow Waves, and all available at the click of a button.

scar owners Andrew Guilfoyle and Jodi Barendse created the shop for clientele who may not always need a full visit to their hair stylist, but require more regular root maintenance. Clients will enjoy the accessibility of booking directly from their ROOTS by scar App and the convenience of the salon’s location. 

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The affordability of the services offered is unparalleled, with tailored packages available to suit interim hair needs. Additionally, the Roots rewards programme allows you to earn points which can be redeemed at the adjacent retail bar which stocks a range of home care products, namely Davines, Reference of Sweden, Oribe, Kevin Murphy, evo, London Grooming and Label.m.

“Essentially, ROOTS is a colour maintenance bar. It has the added bonus of being a blow wave and treatment bar too and of having all the specifically sourced homecare you need.” says Andrew. “We're excited not only because you'll be able to manage your roots, blow waves, and treatments from your phone, but you will have the control of being able to pick only the services you require at each visit.” 

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“ROOTS is aiming to achieve a 'cruelty-free' ethos in the salon, whereby the products used are not tested on animals”, says Jodi “We are so excited to spread a kinder message to people regarding animals, and our treatment of them.”

The iconic scar on Kloof street in Cape Town has launched a revolutionary concept store located just a stroll up the road at Lifestyle on Kloof.