Tata has unveiled the prototype of a $20 000 (R161 000) electric car that can carry up to four passengers in Detroit as it sets out to challenge more costly rivals.
Warren Harris, president of Tata Technologies, said: “The eMO project symbolises the coming of age of Indian automotive engineering.
“It’s a tangible example of Tata’s capability to engineer a full vehicle - a first for any Indian-based engineering services company.”
Tata Technologies does extensive consulting work for clients such as Ford and Chrysler, offing the “competitive advantage” of its experience in both developing and mature automotive markets, Harris said.
The prototype is Tata's “business card,” said Kevin Fisher, who heads the group's vehicle development team.