'Send in the clowns... don't bother, they're here.' Picture: YouTube

London, England - Audi UK’s new television advert, which debuted on ITV on Sunday night, shines a whole new spotlight on the autonomous driver aids in its cars, by emphasising how badly humans drive!

It’s called ‘Clowns’, and follows a group of circus performers as they wreak havoc on the the roads, while Audi’s various models react to keep their occupants safe.

Tying it all together is a superbly evocative interpretation of the Stephen Sondheim showtune ‘Send in the Clowns’ by singer-songwriter Lisa Hannigan, which is worth the price of admission by itself. Pour yourself a fresh cup of coffee and sit back for 90 seconds of pure magic.