VW takes lead in world sales race

Volkswagen is now in pole position as it rides momentum in emerging economies. File photo: Fabian Bimmer/Reuters.

Volkswagen is now in pole position as it rides momentum in emerging economies. File photo: Fabian Bimmer/Reuters.

Published Jul 28, 2015

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Wolfsburg - Toyota has fallen behind Volkswagen in the race for the world's biggest carmaker title, figures showed on Tuesday, as the German giant outsold its Japanese rival in the first half of the year.

Toyota said it sold 5.02 million vehicles worldwide between January and June, falling below earlier figures from Volkswagen of 5.04 million units shifted in the same period. General Motors was sitting in third spot with 4.86 million in sales.

Toyota broke GM's decades-long reign as the world's top carmaker in 2008 but lost the crown three years later as Japan's 2011 earthquake-tsunami disaster hammered production and disrupted the supply chains of the country's car companies.

In 2012, Toyota again overtook its Detroit rival to grab the top spot globally.

But the Japanese carmaker is expecting sales this year to slip to 10.15 million from a record 10.23 million vehicles in 2014, owing to a shaky outlook for Japan and as it beefs up its focus on quality after a string of safety scandals.

Volkswagen is now in pole position as it rides momentum in emerging economies that will likely see it take the top spot in annual global vehicle sales for the first time in 2015.

Toyota still enjoys a comfortable lead of the South African market however.

BOUNCING BACK

In April, Toyota announced it was ending a freeze on building new factories by unveiling plans for a $1.0 billion plant in rising industry power Mexico and another production line in China. The carmaker began operating a new Thai plant in 2013, but since then it had halted investment as the global car market struggled with oversupply and weak demand.

Toyota, among other major car companies, has also been struggling to recover a reputation for safety after the recall of millions of cars around the world for various problems, including an exploding air bag crisis at supplier Takata.

AFP

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