The global art market experienced another uptick in 2018, helped by an increase in the spending power of millennials, a report published by UBS and Art Basel said on Friday.
A survey of wealthy individuals conducted by UBS and art economist Clare McAndrew for the report found millennials were buying art more actively and frequently taking to the internet to do so. It found that more of them were willing to shell out big money on art than their older peers.
They also provided a boost for female artists.
“For a generation that might never own a car, their appetite for buying art is encouraging,” UBS Group Chief Marketing Officer Johan Jervøe told Reuters.
“It may be a reflection of the unique and often experiential qualities of art and collectibles as long-term assets.”