CAPE TOWN – The Springboks cannot continue to be exclusive to pay-per-view television. Something has to change in the future and the matches involving the Springboks have to be made available to the public on the national broadcaster.
The issue isn’t as simple as the SABC being dysfunctional and ineptly run as a business. It really isn’t about the SABC or SuperSport. It is about a country’s people having the choice to watch their national rugby team.
I’d have thought that the leadership at SuperSport and SABC could have found a way to give the greater South Africa the chance of living the 2019 Rugby World Cup with the Springboks.
Each day I’ve waited with hope, more than conviction, that common sense will trump the argument that business is business and SuperSport are within their rights to say no if they can’t agree favourable terms with the national broadcaster.
But each day it gets reinforced that there is no coverage on SABC television or radio and that a very small percentage of the country will watch the Springboks play in Japan.