Samoan players will wear their hearts on their sleeves – but keep traditional Pacific islander tattoos under wraps with skin suits during the World Cup in Japan to avoid offending their hosts.
For the Japanese, tattoos have long been associated with members of 'yakuza' crime syndicates, and inked tourists may be met with disapproval and sometimes banned from gyms, bathhouses or traditional hot-spring resorts.
But tattoos are also a fundamental part of the Pacific identity back home for the Samoans.
"We have to respect the culture of the land we are in wherever we go. We have our own culture as well but we are not in Samoa now," team manager Va'elua Aloi Alesana told the World Cup website https://www.rugbyworldcup.com/news/463924.
"There are some training venues that have allowed us to show our tattoos and some places where we can't, and for those places, we've been given 'skins' to wear to cover our tattoos."