This month will see the roll-out of a new Instagram initiative that will showcase the best of South Africa through the month of April 2019.
This collaboration between South African Tourism (SA Tourism), along with partners Travelstart and @SouthAfrica, will see fifteen local and international Instagrammers descend on attractions and spots in all nine South African provinces to photograph the best 25 locations.
These pictures will be shared on all SA Tourism’s global social media platforms and will be driven by the @MeetSouthAfrica account on Instagram.
In addition to this, content will be featured on @Travelstart and @SouthAfrica. This Insta Tour is part of SA Tourism’s 25 years of Democracy celebrations.
On 27 April 2019, South Africa’s National Freedom Day, the Insta Tour will culminate in the SA Tourism Instameet in the seaside town of Arniston in the Western Cape.