This year’s amenity kits have been lined with a bespoke fabric featuring the famous pink ribbon, now synonymous with Breast Cancer Awareness

Limited edition pink amenity kits are being offered to Qatar Airways’ passengers throughout the month of October to mark the airline’s continuing support for Breast Cancer Awareness Month.

Passengers travelling on ultra-long-haul or long-haul flights in First Class and Business Class will receive a luxurious BRIC’S amenity bag created exclusively for Qatar Airways by the stylish Italian luggage brand, in a carefully chosen shade of pink called ‘Rose Pompadour’. This year’s amenity kits have been lined with a bespoke fabric featuring the famous pink ribbon, now synonymous with Breast Cancer Awareness.

Each bag contains exclusive products from Italy’s Castello Monte Vibiano Vecchio, the environmentally friendly olive oil company. The skin care range includes lip balm, hydrating facial mist, and anti-aging moisturiser in Business Class, with added Night Recovery Cream for First Class kits. Pink socks, eyeshades and ear plugs complete the range, with the addition of a BRIC’S signature luggage tag for First Class.

Passengers travelling on all ultra long-haul flights and long-haul night flights in Economy Class will also, for the first time this year, receive a special edition ‘pink ribbon’ amenity bag.

Qatar Airways Senior Vice President Marketing and Corporate Communications, Ms. Salam Al Shawa, said: “Qatar Airways is very proud to support Breast Cancer Awareness Month once again this year by providing these specially-designed, limited edition amenity kits during the month of October. These unique kits, designed for male and female passengers alike, demonstrate our ongoing commitment to raising awareness of breast cancer, and show our support for those affected by it. 

"As an airline, we are inspired by the tremendous effort that has gone into fighting this disease, and are especially pleased to be able to offer these kits to our Economy Class passengers travelling on all ultra long-haul and long-haul night flights, ensuring that the message reaches as many people as possible.”

The pink shade of Rose Pompadour used for the amenity kits was created in France in 1757 at the famous Sèvres porcelain facility. The shade, prized for its vivacity and beauty, was one of five colours produced by Sèvres, which helped to define magnificence and luxury in eighteenth-century France.