LOOK: Inside Insta-hotspot and coffee house chain EL&N London’s first location in South Africa

The newly opened Insta-hotspot and coffee house chain EL&N London at the Mall of Africa. Picture: Supplied

The newly opened Insta-hotspot and coffee house chain EL&N London at the Mall of Africa. Picture: Supplied

Published Aug 24, 2023

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After much popular demand, London's most Instagram-worthy café opened its doors at Mall of Africa, Johannesburg.

The famous café and lifestyle chain from the UK is internationally known for its innovative menu, offering unique interiors and speciality coffee.

With 32 stores already dotted around the globe in locations such as Milan, Paris and Dubai, among others, the first branch has finally opened its doors in South Africa at the newly developed Mall of Africa.

The design of the store features a bespoke tree of light chandeliers with over 500 LED bulbs, painting a glow over the pretty pink and green interiors.

The newly opened insta-hotspot and coffee house chain EL&N London at the Mall of Africa. Picture: Supplied

Paired with a brand new Instagrammable moment dressed in pink blossom florals and the brand’s iconic neon slogans across the walls.

The development team at EL&N have brought a touch of localisation to the Mall of Africa menu with brand new steaks and grills, as well as its first-ever pizza bar, offering 11 rustic wood-fired pizzas made fresh every day from the pizza oven.

Favourite brunch cult classics are also available on the menu, with a range of speciality coffee, all-day brunch dishes and of course their delectable patisserie, including the iconic Spanish Latte and Dulce de Leche cake.

The newly opened insta-hotspot and coffee house chain EL&N London at the Mall of Africa. Picture: Supplied

EL&N (short for Eat, Live and Nourish) is known around the globe for providing a maximally photogenic backdrop that is Instagrammable, yet stylish.

"We are over the moon to celebrate our first opening in South Africa at the Mall of Africa. We’re bringing a touch of London to Johannesburg with our unique designs and an incredible menu offering," said EL&N founder Alexandra Miller.

The newly opened insta-hotspot and coffee house chain EL&N London at the Mall of Africa. Picture: Supplied