CAPE TOWN – South Africa’s finest food products and beverages will come under the spotlight in Japan during the FOODEX exhibition next month.
The 44th FOODEX exhibition taking place from March 5 to 8 is designed as a platform for creating and expanding business opportunities and to introduce information on the latest trends regarding the global food industry.
FOODEX is Asia's largest exhibition dedicated to food and drink. The exhibition takes place over a period of four days and attracts thousands of buyers from the food service value chain, distribution networks, and trading companies from across the Asia region and globally.
The 30 South African businesspeople who are supported by the Department of Trade and Industry will showcase some of the finest South African food products and beverages at the exhibition.
Speaking ahead of the exhibition, Trade and Industry Minister Rob Davies said in order to explore the economic potential that the two countries have, both countries make efforts to promote trade through trade exhibitions such as FOODEX, as well as South Africa’s participation in the Tokyo International Conference on Africa's Development (TICAD), and investment missions.